Johnnie Walker
A gift that makes
an entrance
CREATIVE & DESIGN DIRECTION
This new Johnnie Walker project is centered around gifting for the holiday season.
We created a 30s and two 15s commercials for Blue and Black Label and I also conducted multiple still product shoots. I was flown to Prague to work with Director Philippa Price
(she is known to be the creative director behind Rihanna’s Super Bowl halftime show, Pharrell Williams tour visuals and more Stella McCartney music videos). The use of bold color, metaphors and strong visual expression of the design world creates a new definition of modern luxury.
OOH
We also ran billboards in multiple key cities: New York, New Jersey, Miami, Tampa, Orlando, Los Angeles, San Francisco, Houston, San Antonio, Austin, Dallas, Chicago and Philadelphia. Gathering over 50M in total impressions.
crediTS
Anomaly New York
Creative Director: Victoria Trow
Design/Creative Director: Benoit Ollive
Copywriter: Sydney Lemens
Art Director: Jay Levesque
Director: Philippa Price