Converse Forever Chuck
ART DIRECTION | CREATIVE CONCEPTION
Bronze Cannes Lion for craft | Bronze Clio branded content award
As first project at Anomaly,I traveled to London, Paris, Los Angeles and New York to discover what the dreams of today’s icons are and look through a window in to their worlds. To enrich the content we interviewed with each and every talent featured to uncover real stories and input about who they are and their style.
Within the Forever Chuck campaign, we traveled the world to create a +500 deliverables social series that each celebrated a different pair of Chuck Taylors. To enrich the content I personally did an interview with each and every talent featured to uncover real stories and input about who they are and their style.
I worked closely with photographer Mayan Toledano to get the most interesting shots, supporting alternative pov with my own camera. The stills were used across social media platforms.
crediTS
Anomaly New York
Director: Karim Huu Do
DP: Daniel Bouquet
Editor: Sam Ostrove
Production Company: Caviar
Lead Creatives: Benoit Ollive, Jane Cronk, Ben Dean