Facebook Dating

 

ART DIRECTION | CREATIVE CONCEPTION

 
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<3 It’s brand new. It’s our global launch. And you probably guessed right – it’s a dating platform, on Facebook. In short, your likes, interests, groups and the events you go to help you meet someone you might actually like. Or love. We hope. Where like meets love – there’s magic. We created 6 spots, OOH and a mural.

FILMS

PRINT

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MURAL

I also designed a mural to also alert the masses of the recent launch in Philadelphia, covering a large street level wall with the campaign’s headline.

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crediTS

Client: Facebook Dating
Agency: Anomaly Los Angeles
Creative team: Cori Johnson, Benoit Ollive
Creative Director team: Zach Myrow, Matt Kalish
Account: Sam Bolanovitch, Josh Jefferis
Film Producer: Angelo Mazzamuto, David Wolfson
Director: Lina Söderström
DP: Andrew Droz Palermo
Set design: Randy Marsrow
Editor: Greg Scrutton, Connie Chuang
Colorist: Dave Hussey at Company3
VFX: Shape and light
Sound design: Formosa
Photography producer:Veronica Reo
Photographers: Saughn and John
Photo assistant and light: Daniel bray
Retouching: Michael Schields